Skip to content
  • Solutions
    Our Services
    Admissions Committee Review
    BS/MD & Pre-Med Admissions
    Business School Admissions
    College Prep for Neurodiverse Students
    Computer Science & Engineering
    Essay Advising and Review
    Gap Year Admissions
    Middle School College Prep
    Test Prep
    ACT Test Prep
    SAT Test Prep
    Transfer Admissions
  • About Us
    Our Story
    Why Us
    Success Stories
    Contact Us
  • Programs
    AI Scholar Program
    Research Scholar Program
    Startup Internship Program
    Passion Project Program
  • Resources
    Blog
    Webinars
    Empowerly Score®
  • For Organizations
    Partnerships & Affiliates
    Empowerly for Employers

Sign In

Free Consultation
Book a Free Consultation

Login

  • Blog > Applications, Resumes

How to Choose a College Counselor

Picture of Julia de Raadt

Julia de Raadt

  • January 19, 2021

Are you wondering how to choose or even find a college counselor? If so, you’re not alone. It can be confusing, so we’re here to help.

Many parents contemplate getting a private college counselor for their child, especially during junior and senior year of high school. Each year getting accepted to the top colleges becomes exponentially harder, and students and parents often feel overwhelmed by the deadlines. Having helped hundreds of students over the past six years, we at Empowerly have some advice for parents beginning the search.

First, determine your goals.

Is your child applying to many “reach colleges”? Do they need help keeping track of deadlines? Do they need help with writing and managing their time?

If you answer yes to any of the above, considering a college counselor is a great idea.

A Stanford faculty member recently estimated that 23% of applicants used a private college counselor. Giving your child that extra edge and an outside perspective can be helpful if you are aiming for reach schools.

Second, as a parent, try to assess your child’s need for a mentor.

More than anything, they can act as mentors who inspire seniors to write passionate and truthful essays.  Many times, students do not feel that they need outside help. But as parents, you know how valuable an outside opinion can be, especially if the student looks up to the mentor as a guide.

Third, prepare your mindset.

College is costly – often over $200,000 for four years of education at a private college. Counselors normally cost $3,000 – $20,000, depending on your level of involvement. When you put this in perspective, it is often worth the investment if the counselor can increase your child’s chances even a few percentage points. At Empowerly, our return-on-investment proves positive in multiplying your chances, and even earning you scholarships-but we also recognize that ensuring the best possible future for your child is priceless.

Your list of must-haves

If you decide to pursue college counseling, here are some tips on how to choose a college counselor: 

  1. Interview the counselor helping your child.
  2. Make sure your child meets the counselor prior to signing up.
  3. Determine an outline of what is to be accomplished and how to get there.
  4. Do not sit in meetings with the counselor every meeting – let the student express themselves individually during sessions!

College counseling can have a mixed reputation – and that is because of the mixed quality and sophistication of counselors. But just like any other service, careful vetting reveals good college admissions counselors.

Determine your goals, assess the need for a mentor and guideline tracker, and prepare your mindset. If all three of these steps are positive, we have provided you a list of what to look for in a college admissions counselor.

In the end, private counselors can be extremely helpful short and long-term for high school students. As parents, taking lead on providing your child with the best resources they need for the stressful college admissions process can be empowering and productive.

Book A Free Consultation
Share this post
College Internships
Picture of Julia de Raadt

Julia de Raadt

Related articles

Find the latest college admissions news, tips, resources and more.

How to Get into Harvard — and Get a Degree that Opens Doors

Learn what it takes to get into Harvard, earn a strong degree, and build a future that stands out. Empowerly is here to help you achieve your dreams!

College Admissions: Regular Decision Dates for 2025

Each spring, millions of high school students eagerly await the big news. Let’s review the major college decision dates for the RD pool in 2025.

Top Medical Schools 2025: Rankings & Admissions Insights

Discover the top medical schools of 2025, what sets them apart, and how to boost your chances of getting in with expert insights.

Empowerly is a member of:

Menu

  • Services
  • Success Stories
  • Careers
  • Become a Counselor
  • Refer a Friend
  • Book a Consult

Contact Us

  • enrollment@empowerly.com
  • 800 491 6920
  • empowerly.com

Follow Us

  • LinkedIn
  • Instagram
  • Facebook
Subscribe to our Newsletter
© 2025 Empowerly Inc | All Rights Reserved
Cookie Preferences
Terms & Conditions
Privacy Policy
Solutions
Our Services
Admissions Committee Review
BS/MD & Pre-Med Admissions
Business School Admissions
College Prep for Neurodiverse Students
Computer Science & Engineering
Essay Advising and Review
Gap Year Admissions
Middle School College Prep
Test Prep
ACT Test Prep
SAT Test Prep
Transfer Admissions
About Us
Our Story
Why Us
Success Stories
Programs
AI Scholar Program
Research Scholar Program
Startup Internship Program
Resources
Blog
Referral
Webinars
Empowerly Score®
For Organizations
Partnerships & Affiliates
Empowerly for Employers
Book a Free Consultation
Login