The cost of college in the U.S. has soared over the past two decades. It’s not an isolated phenomenon, either. For most families in 2025, paying the full price out of pocket simply isn’t realistic anymore.
That’s where financial aid comes in. Financial aid is any money that helps you pay for your tuition and other student fees. That support can come from the federal government, state governments, your college or university, or even privately organized groups.
Why should you care? Financial aid reduces what’s called the “net price” of your degree — aka, what you actually pay after all other adjustments are applied. So if college looks too expensive on paper, don’t freak out! Remember that most students pay much less than the published sticker price.
In this case, it pays to know the truth. Financial aid comes in a few main forms. Each works differently, and understanding the differences will help you make smarter financial decisions. Let’s break down the options.
Who should apply for financial aid?
A common misconception is that financial aid is only for low-income families. If you think you won’t qualify: think again!
In reality, nearly every student should apply. Here’s why.
Financial aid isn’t only need-based. While some programs focus on family income, others reward individual achievements, community service, or unique talents. Believe it or not, submitting the Free Application for Federal Student Aid (FAFSA) is the first step for some grants and scholarships, too. Families who think they won’t qualify often skip it and miss out on thousands of dollars as a result.
Timing also matters. Many state and institutional programs award money on a first-come, first-served basis. Submitting early increases your chances of receiving grants and work-study placements before funds run out.
So even if you’re unsure about eligibility, submit the FAFSA and, if needed, the CSS Profile. Your future self will thank you.
The four main types of financial aid
New to paying for college? Here’s a helpful crash course in the basic terms you’re going to need to know:
Today, we’re focusing specifically on college financial aid. But even all financial aid isn’t created equal! Some types are essentially free money, while others need to be paid back.
So let’s get into it. Here’s how grants, scholarships, loans, and work-study differ (and why you need to know them all).
Grants
Grants are need-based financial aid that you do not repay. They’re designed to help students with limited financial resources cover college costs and remove barriers to access the economic mobility that a degree can provide.
Where they come from:
- Federal government
- State programs
- Colleges and universities
How to qualify:
Grants are awarded based on your financial need as demonstrated on the FAFSA. In this instance, your personal situation and your school’s cost of attendance are used to calculate your eligibility. You usually have to maintain satisfactory academic progress to keep receiving them each year.
Grants reduce your out-of-pocket costs without creating future debt. If you qualify, they’re one of the most valuable forms of financial aid available.
Scholarships
Scholarships are merit-based or criteria-based awards that also do not require repayment. While grants focus on financial need, scholarships reward achievements, talent, or unique characteristics.
Examples include:
- Academic excellence (high GPA or test scores)
- Athletic performance
- Community service or leadership
- Arts or music talents
- Identity-based or demographic awards
Some scholarships are renewable each year if you maintain certain grades or activity levels. Others are one-time awards.
To apply:
You need to find the scholarship competitions yourself. The applications usually require essays, transcripts, and recommendation letters. Many have deadlines in the fall or winter of senior year, so start searching early. Local scholarships often offer smaller amounts but less competition, making them easier to win.
Loans
Loans are borrowed money that you must repay with interest. They help fill gaps after grants and scholarships, but they come with long-term responsibility.
Types of student loans:
- Federal subsidized loans (the government pays interest while you’re in school at least half-time)
- Federal unsubsidized loans (interest starts accruing while you’re in school)
- PLUS loans (for parents or graduate students)
- Private loans (from banks or credit unions)
Key details to understand:
- Repayment usually begins six months after graduation.
- Interest adds to your total cost over time.
- Defaulting on student loans can damage your credit and affect future financial opportunities.
Most importantly, you have to read the terms and conditions before signing any loan paperwork to avoid confusion or misunderstandings. Consult with your parents or guardian. Loans can be part of a smart college funding plan if done carefully.
Work-study
Work-study provides part-time jobs for students with financial need, allowing you to earn money while in school. Landing a work-study job in college is a great way to earn money and gain experience. Unlike loans, you don’t repay this money, and it doesn’t count as income on next year’s FAFSA.
How it works:
- Funded by the federal government
- Jobs are usually on campus or with approved community organizations
- You receive a paycheck for hours worked
Work-study can help cover books, transportation, or other personal expenses while giving you professional experience. It won’t cover all college costs, but it reduces how much you need to borrow.
How to qualify:
If you were offered the option of work-study, you’ll find the available job listings on your college’s dedicated work-study website or job board. The application process is just like any other job: you’ll submit an application and interview with the employer. The great thing about work-study is that a portion of your wages is paid directly by the federal government, making you a very appealing candidate.
Comparison chart
Here’s a handy summary for easy reference.
| Type of Aid | Repay? | Based On | Who Provides It | How to Apply | Example Programs |
| Grants | No | Financial need | Federal government, state, and colleges | FAFSA (sometimes CSS Profile) | Pell Grant, FSEOG, state grants |
| Scholarships | No | Merit, talent, achievements, or specific criteria | Colleges, private organizations, and local groups | Individual applications, FAFSA (sometimes) | National Merit, local community scholarships |
| Loans | Yes | Borrowed funds (need may affect terms) | Federal government, private lenders | FAFSA (for federal), direct with lenders | Direct Subsidized, PLUS, and private bank loans |
| Work-Study | No | Financial need | Federal program (through your college) | FAFSA | On-campus library or tutoring jobs |
Can you combine aid types?
Absolutely!
Many students receive a mix of grants, scholarships, loans, and work-study. This is called “stacking” financial aid. Just be aware of your school’s policies; some colleges reduce institutional aid if you win large outside scholarships. Always check with the financial aid office to understand how your package may adjust.
When to start financial aid applications
The earlier you start, the better your odds of receiving more aid. The FAFSA and CSS Profile usually open on October 1 for the following academic year. Many state and college programs have priority deadlines in late fall or early winter.
Get organized early by collecting:
- Your Social Security number
- Your parents’ Social Security numbers
- Federal income tax returns and W-2 forms
- Recent bank statements
- Records of untaxed income (if applicable)
Submitting your applications as soon as possible after they open increases your chances of receiving limited funds like grants and work-study. Waiting until spring can mean fewer options and higher reliance on loans.
Suggested financial timeline:
| Grade | To-Do |
| 9th – 11th grade | Learn FAFSA basics. Start researching scholarships. |
| Summer before 12th grade | Gather official financial documents. Prepare scholarship essays. |
| Fall – Winter of 12th grade | Submit FAFSA + CSS Profile. Submit applications for scholarships. |
| Spring of 12th grade | Compare aid offers + appeals if needed. |
For more tips on how to get the most out of your FAFSA, check out this video:
For a detailed breakdown of what parents and students should prepare each season, see Empowerly’s Parent Financial Aid Timeline.
Tips for financial aid and scholarship success
Financial aid isn’t something you do once and forget. Staying proactive year after year will help you maximize your opportunities (and wins).
Do’s:
- Stay organized. Track deadlines, award amounts, and renewal requirements in a spreadsheet or calendar. Missing deadlines can sabotage your application.
- Apply early. Submit the FAFSA and scholarship applications as soon as they open to improve your chances. Like we mentioned earlier, some institutions have earlier deadlines than others.
- Look local. Smaller community-based scholarships often have less competition and higher odds of winning. Not to mention, every little bit counts — and even smaller awards can add up quickly.
- Consider your major. Planning to study engineering, education, or the arts? Many organizations offer aid for specific fields. Look for scholarships sponsored by professional associations, nonprofits, or industry groups related to your intended major.
- Keep your grades strong. Many awards require you to maintain a certain GPA. Even if you aren’t applying for academic merit scholarships, it will help you to stay on top of your classes.
- Request recommendation letters early. Give teachers and mentors time to write thoughtful support letters, if you need them.
- Write strong essays. Personalize each essay to fit the sponsor’s values or mission. If you decide to reuse part of a previous essay, make sure you update the message appropriately.
Also, reapply for financial aid every year. Your eligibility can change based on your family’s financial situation or your academic progress as time goes on.
Don’ts:
- Waiting too long to submit FAFSA
- Assuming you won’t qualify
- Forgetting to reapply each year
- Missing state-specific aid deadlines
- Ignoring local scholarship opportunities
And most of all…
Don’t leave opportunities unclaimed
Paying for college can feel overwhelming, but it doesn’t have to devastate your savings. Understanding how grants, scholarships, loans, and work-study work together will help you plan with confidence. Starting to understand what’s out there is the first step, and you’ve already done that!
So what did we learn?
Start your applications as soon as they open, stay organized, and explore every opportunity available to you. Don’t count yourself out.
And if you want expert guidance along the way, book a consultation with Empowerly to learn how we can help your family build a clear funding strategy tailored to your goals. From streamlining the scholarship search to acing your interviews, our counseling team is on your side.
